Automakers routinely share personally identifiable connected-car data with third parties, report says
New research shows that most vehicle manufacturers share personal data collected by connected cars with advertisers, several big tech companies and data brokers, revealing fresh details about how consumers are exposed to a web of large corporations participating in the advertising ecosystem.
Northeastern University academics and the nonprofit Consumer Reports unveiled the findings Tuesday, revealing that 19 of 21 major auto manufacturers studied collect and broadly disseminate customers’ private data.
